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Web Design

Web Design

What is SEO?

With so many websites and businesses competing for search engine rankings, "getting found on Google" has become the elusive "Holy Grail" of the Internet. 90 Degree has a proven SEO track record.  Just check out own page one Google rankings for "Graphic Design Raleigh," "Logo Design Raleigh," or "Web Design Raleigh." What is SEO? SEO, or search engine optimization, is the active practice of optimizing a website by improving internal and external aspects in order to increase the number of…
February 8, 2016
search engine marketing google adwords - 90 Degree DesignWeb Design

What is SEM?

What is SEM? Truly a science unto itself, Internet marketing is a proactive, multi-pronged, hands-on approach to driving traffic to your website. Far more than optimizing a site for the search engines, web marketing focuses not only on increasing your website's search engine rankings, but on increasing the number of unique visitors to your site. If you've decided to shop around for internet marketing firms, you'll find that a great many of them issue a lot of blanket promises veiled…
December 8, 2015
internet-scam-on-website-designersWeb Design

An open letter to Internet scammers

Dear Would-Be-Scammers, Move along - we aren’t falling for it. There is a scam against web designers running rampant right now. If you haven’t seen it, fellow web developers, it is only a matter of time. The first scam attempt was at least a little more subtle. We received an email quote request for a website. Her Gmail picture was of a cute blonde. They provided us a lot of detail (using a lot of poor grammar) about their business,…
December 1, 2015
why-google-is-like-my-college-boyfriendWeb Design

Why Google is like my college boyfriend

When I was about 18 years old I met a very special man named David.  It happened that I became almost completely consumed with thoughts about David. What was he doing?  Where was he going?  What was he thinking?  What was REALLY the motivation behind this or that that thing he had said or done?  In retrospect, I suppose it really was the full-on adolescent infatuation experience.  Nonetheless, with 20 years of perspective, I see it as sort of silly;…
November 24, 2015
Web Design

The Pros and Cons of WordPress as Your CMS

We love WordPress.  We use it on our own website.  Here are a few of the reasons I decided WordPress was right choice to power our website: THE PROS Easy to deploy It literally takes under 5 minutes to deploy a new WordPress site. Extensibility Lots of free and/or inexpensive plugins that will extend WordPress to do  just about anything short of walking your dog. Open Source In short, this means it’s free.  It’s cost $0 to download the full…
November 7, 2015
why-was-my-website-hackedWeb Design

Why was my website hacked?

All I can say is, “WOW,” the hacking of websites seems to be fast becoming a global pandemic!  I’ve been in the business of building websites for the past 15 years and back then it was almost unheard of for some Joe-Schmo small business to have their website hacked. It seems like in the past 5 years though, it has really exploded to become a huge problem and each year it gets exponentially worse. Why are websites being hacked? There…
November 7, 2015
Web Design

What is the Penguin Update?

What is the Penguin Update? So maybe you have no idea who this Penguin guy is or what he has to do with your Google search engine rankings. That's OK. We Do. The Google Panda and Penguin algorithm updates: While they sound all cute and cuddly, these guys have laid waste to millions of "over-optimized" websites in the past couple of years. If your website rankings and traffic were flying high until a year ago and then took a sharp…
October 8, 2015
secure your websiteWeb Design

What is a Content Management System and Why Does it Need Maintenance?

What is a Content Management System? If your website was built in the last 5 years, chances are it was built on a Content Management System such as WordPress, Joomla or Drupal. Such systems have revolutionized website development by enabling the end user to take control of his/her own website and make changes without having to call a Web Developer to laboriously edit the HTML code, page by page and line by line.  It’s really brought huge savings to so…
January 26, 2015