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boost organic rankings with insights from googleadsDigital MarketingLocal SEOSearch EnginesSEOServices

Boost Organic Search Ranking with Google Ads

Boost Organic Search Ranking with Insights from Google Ads In general, the ultimate business goal is revenue growth. So, it is no wonder that nearly 41% of companies spend around $500,000 on digital marketing every year. A crucial part of most ad campaigns is having a website with great visibility and rich content. Websites that are designed to convert a visitor into a customer. While using Google Ads can help place your website on top of search results for a…
April 17, 2019
Domains are like fine wines - domain age - SEO - 90 Degree DesignDigital MarketingServices

Domains Are Like Fine Wines…

Domains are like fine wines, they only get better with age. We've all heard the saying that fine wines only get better with age. Did you know that the same can be said about domains? It's true. In almost all cases, website domains actually do get better with age. Thus, domain age is an important factor in your website's SEO ranking. Why do domains get better with age? There are a variety of factors that come into play when it…
March 19, 2019
What To Do When Vendor Relationships Go Sour - 90 Degree Design - Raleigh - photo by - matthew-henryServices

When Vendor Relationships Go Sour

What To Do When Vendor Relationships Go Sour Just as with personal relationships, businesses-to-vendor relationships usually start out great. The birds are singing, the skies are blue and the air is thick with promise of good things to come for both parties. But somewhere along the way things can begin to sour over time. Perhaps the vendor response times begin to lag or their costs begin to creep up to levels beyond what you're comfortable paying for their services. You…
February 14, 2019
Launching Products on Social Media - digital marketing - 90 Degree DesignDigital MarketingServicesStart-Ups

Launching Products on Social Media: A Step-by-Step Guide

What does it take to launch a new product? Though a new product can expand the appeal of your brand and grow sales, it can also require a lot of effort. Fortunately, you can use social media to turbocharge your next product launch. Step One: Write a Basic Plan for Social Media What do you want to accomplish? Start your product launch by setting goals. Next, write down your plan using precise terms. Along with your objectives, you should also…
December 3, 2018
5 Easy Hacks To Boost Organic Search Traffic - SEO - 90 DegreeDigital MarketingLocal SEOServices

5 Easy Hacks To Boost Organic Search Traffic

A website is the best way for potential customers to find your business online. It is both the digital face of your company and an opportunity to generate new customers. However, in an increasingly cluttered online environment, the way that people find your business is constantly evolving. This underscores the importance of search engine optimization (SEO), which is the process by which your website content is written to make it more likely customers will find you. However, SEO has undergone…
September 10, 2018
the importance of content marketing for your business - 90 degreeDigital MarketingServices

The Importance Of Content Marketing

When it comes to business marketing, content really is king. Content marketing is the BEST way to advertise a business launch, characterize your company’s offerings and distinguish your venture from others in your industry. Content marketing takes various forms and each one is vital to the success of your endeavor. Part of the reason this form of marketing is so important is because it establishes and maintains a level of trust with your audience. Whether your audience consists of industry…
September 10, 2018
how to trademark your new logo - logo design - raleigh - 90 DegreeLogo DesignServices

How To Trademark Your New Logo

So, you’ve finally decided on a logo that best fits your business. It’s perfect for marketing purposes and versatile enough to be used across a wide variety of platforms, including digital and print. You may be excited to kick off some of your advertising plans to generate buzz, but this is an ill-timed first step. Protecting your business from every angle should always be your first consideration and your logo is no exception. Given all the time and effort you’ve…
September 10, 2018
Maintaining Your WordPress Website – 90 Degree – Web Design RaleighServicesWeb Design

Maintaining Your WordPress Website

WordPress is most commonly known as a platform for blogging and content management. However, for small businesses without an existing website presence, it is one of the easiest ways to get something up quickly while you embark on a more in-depth website design. It is also an option for businesses that don’t really benefit from an expensive website investment but would like at least some semblance of an online presence for informational purposes. Maintaining your WordPress website is easy; however,…
September 6, 2018
marketing versus advertising – 90 degree – digital marketingDigital MarketingServices

Marketing vs. Advertising

When you are starting a new business, there is so much to learn. From branding to organizational structure to operational tasks, it can seem overwhelming. Another aspect of business to master for ultimate success is the difference between marketing and advertising. At the outset, these concepts may seem to be the same thing. However, marketing and advertising are different in terms of platforms, approaches and best practices; the only thing that is the same about the two concepts is the…
September 6, 2018
what do your colors say about your brand - branding - marketing - 90 Degree DesignDesignLogo DesignServices

What Do Colors Say About Your Brand?

When you are starting a new business, you have to go over many hurdles. Of course, everyone goes about this process slightly differently. It all starts with that first big idea. Then, typically you create a business plan, think about your business name, who your clients or customers will be, how you will charge for your services, etc. Does all of that sound familiar? If so, you are already off to a good start. But... Have you selected your brand…
August 15, 2018